Turn B2B visibility into a measurable pipeline in APAC from Europe, Middle East, Americas, and beyond.

I help B2B brands go global with a clear roadmap:
positioning → content → channels → lead & deal system.

Charlemagne (Cheng-Yu Lin) | Global B2B Growth Consultant

Pick the few channels that create meetings fastest (trade shows, ABM, SEO, partners).
Outputs: channel plan + budget & timeline + KPI targets.

How I Work

I don’t sell random “services.” I diagnose the fastest path to pipeline, then execute in a clear order.

🎯Positioning & ICP

🚀Go-to-Market Channels

Define who we win, why we win, and what we say.
Outputs: ICP + messaging map + offer structure.

🔄Conversion System

Turn attention into leads and leads into sales conversations.
Outputs: landing pages + lead magnets + follow-up sequences + CRM handoff.

📈Scale & Localize

Expand by region with localized content and repeatable playbooks.
Outputs: content calendar + localization checklist + monthly growth report.

Video, design, ecommerce ops, and payment setup are supporting tools when needed, not the main product.

A few examples of how I turn visibility into pipeline and revenue.

Manufacturing (APAC) — Trade Show → Pipeline (Qualified Meetings)

Goal: Enter a new market and book meetings with distributors/OEM buyers.

Decision: Prioritize trade show execution + ABM follow-up, not “more random content.”


Result: Meetings booked / MQLs generated / pipeline created (KPI).


View the decision process →

Global B2B — Content & SEO → Qualified Inquiries (Not Just Traffic)

Goal: Increase inbound inquiries from target regions (EU/US/APAC).

Decision: Build conversion first (landing page + lead magnet + follow-up), then scale SEO/content.


Result: Qualified inquiries up / CPL down / conversion improved (KPI).


View the decision process →

Goal: Validate demand and generate first revenue fast.

Decision: Launch a localized offer + payment setup + 2 test channels to learn quickly.


Result: First revenue / conversion rate / repeat orders (KPI).


View the decision process →

Cross-border Ecommerce — Launch → Revenue (With Clean Payment Flow)

Selected Case Studies

When I Say No

To keep projects focused and measurable, I usually pass when:

  • There is no clear goal or KPI

  • The scope is “everything at once” with no priorities

  • Sales follow-up and ownership are not defined

  • The offer/product is not ready, but marketing is expected to “fix it”

  • Tracking/data access is not available

Contact Us

Focused on B2B industrial brand strategy, content marketing, and digital marketing services, we help you expand global business opportunities.
Phone: 886 977 083 891
Email: info@charlemange.com
WhatsApp: Join my official WhatsApp
Address: Xitun District, Taichung City, Taiwan

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